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Multiwash is a hair wash (or cowash), hair conditioner and styling creme. It is detergent-free to protect your natural hair & scalp oils and help prevent dehydration or irritation. To use as a hair wash or conditiining wash (cowash): wash, rinse, repeat (if needed). To use as a conditioner or masque: apply following your regular shampoo, leave in 3-5 minutes and rinse. To us as a styling creme: apply and leave-in as your airdry, blowdry or curl creme. Style as usual. What is co-wash? Co-washing (conditioner washing) is the process of using a product that not only cleanses the hair, but also moisturizes and nourishes it.